30th June till 3rd July
The upcoming schedule will be published soon
SCHEDULE
Futurecraft: Fashion’s Next Frontiers
3:00 PM
30.06.2025, 03:00 PM - 06:00 PM
The Digital Atelier: Fashion in the Age of AI
3:30 PM
Interview
Matthew Drinkwater, Founder of the Fashion Innovation Agency and Ann Claes, fashion tech optimist at MASJIEN discuss how cutting-edge AI tools are reshaping fashion. How can technology blend with tradition to redefine craftsmanship for a new era and accelerate the creative process.
Ann Claes | Co-founder | Masjien
Matthew Drinkwater | Head of Fashion Innovation Agency | London College of Fashion, UAL
Redefining Retail: The Shift toward Purpose, Personalisation & Experience
3:50 PM
Panel
Retail is no longer just about transactions—it’s about transformation. This forward-looking panel dives into how brands and retailers are redesigning the shopping journey to prioritize meaning, connection, and individual expression.
Alexis Hoopes | Global VP of Fashion | eBay
Theresa Schleicher | CEO | Theresa Schleicher
Weixin Zha | Journalist | Fashion United
Noëmie Haverhals | Founder | The Room Antwerp
Beyond surplus materials: How HUGO BOSS turns strategy into creative action
4:25 PM
Interview
In this session, Vanessa Garrecht, Head of Corporate Sustainability at HUGO BOSS, and Placido Klitzke, Co-Director of eightyards, share how HUGO BOSS approaches circularity as a strategic responsibility and how the company tackles this persistent industry challenge. They will explore circularity as part of HUGO BOSS' overall sustainability strategy, internal processes, and how eightyards, as a corporate spin-off, builds on this foundation to create bold, repurpose-driven ideas for handling surplus materials. A conversation about strategic responsibility and new resource thinking."
Kirsten Siegler | Co-Founder | vbc Agency
Placido Klitzke | Co-Director | Eightyards
Vanessa Garrecht | Head of Corporate Sustainability | HUGO BOSS
Networking Break
How Can an AI Assistant Help Me Avoid Greenwashing?
4:55 PM
Keynote
With sustainability claims everywhere, how do we separate fact from fiction? Jasmien Wynants (MASJIEN) will show how Josie—an AI assistant trained on EU law and fashion standards—helps professionals navigate claims, avoid greenwashing, and stay compliant.
Jasmien Wynants | Sustainability Stategist | Masjien
Dissecting DPC: Digital Product Creation
5:10 PM
Panel
Join leading experts as they unravel the tools, trends, and tensions behind digital product creation. From virtual prototyping to 3D workflows, this panel digs into how DPC is transforming design, development, and sustainability.
Ben Hanson | Editor-in-Chief | The Interline
Dr. Logan McCage | Head of Research and Insights | INQOVA Technologies
Mariam Mchitarian | 3D Design & Implementation Specialist | CLO Virtual Fashion
Leslie Holden | Co-founder | The Digital Fashion Group
Marius Morhard | Tech Specialist
Too Much Future: Navigating Fashion’s New Reality
5:45 PM
Keynote
In an age of AI aesthetics and algorithm-driven design, fashion risks trading intuition for imitation. This talk unpacks the tension: how to stay technologically fluent without losing cultural depth. A call for refinement over replication - where taste is the true differentiator, and real emotion the new luxury.
Anne-Liese Prem | Head of Cultural Insights & Trends | LOOP
The Circular Shift: Scaling Impact with Smart Systems
3:00 PM
01.07.2025, 3:00 PM - 06:00 PM
The European Perspective by Dr. Ehler
3:30 PM
Interview
Dr. Christian Ehler, Member of the European Parliament, offers an insider’s look at Europe’s evolving policies and priorities in sustainable fashion. Gain firsthand insight into how legislation, innovation, and leadership are shaping a more circular and responsible industry across the continent.
Dr. Christian Ehler | Member of European Parliament | European Parliament
Ann Claes | Techno-optimist & Co-Founder | Masjien
Circular Culture: Driving Change
3:45 PM
Panel
Circularity isn’t just a goal—it’s a transformation that happens step by step, person by person. This panel explores how leaders across fashion are turning circular strategies into action by building alignment, shifting mindsets, and embedding change at every level—from vision to operations, from design to culture.
Jasmien Wynants | Sustainability Stategist | Masjien
Daniela Felder | Co-Founder | FELDER FELDER & Future Fashion Concepts
Buyana Tsogtsaikhan | Co-founder and Managing Director | NOMAD X COLLECTIVE
Dr. Saskia Meier-Andrae | Managing Director | eBay Germany
Trapped No More: How Tech is Powering the Trillion-Dollar Circular Fashion Economy
4:20 PM
Keynote
From preloved style to premium resale, eBay has quietly shaped circular fashion for decades. In this keynote by Henri Jaanimägi, Global Head at eBay Ventures & Strategic Partnerships, discover how startups and industry leaders like eBay are unlocking the billions of dollars in fashion value trapped in closets worldwide, driving a smarter, more sustainable future for the industry.
Henri Jaanimägi | Global Head of eBay Ventures | eBay
Networking Break
Worn Again, Worn BETTTER: The Avant-Garde of Upcycling
4:50 PM
Interview
Julie Pelipas, founder of upcycling platform BETTTER, joins Vogue Ukraine’s Venya Brykalin on stage to explore how upcycled garments become powerful womenswear—infused with purpose, craftsmanship, and emotion. Believing that everything we need already exists, BETTTER transforms existing clothing into timeless pieces—crafted in Ukraine and stocked by top retailers like Net-a-Porter, Bergdorf Goodman, 10 Corso Como and Joyce. A story of circularity, creativity, and quiet power—asking not just how we dress, but how it makes us feel.
Julie Pelipas | Founder | BETTTER
Venya Brykalin | Editor-in-Chief | Vogue Ukraine
Repair, Reuse, Reimagine: Embedding Circularity into Fashion Business
5:10 PM
Panel
Circularity isn’t a trend—it’s a transformation. Industry leaders and disruptors discuss the real-world shifts needed to embed reuse, repair, and regeneration into the core of fashion business models, from production lines to consumer touchpoints.
Domitila Barros | Speaker & Sustainability Influencer
Michael Pfeifer | Co-Founder | MOOT Upcyling
Dr. Monika Hauck | Co-Founder | Repair Rebels
Louise Xin | Creative Director & Founder | Louise Xin
Estelle Adeline Trasoglu | Founder & Designer | Plaid-à-Porter
Meet the Speakers
Lead & Thrive: Building the Business of Tomorrow
3:00 PM
02.07.2025, 03:00 PM - 06:00 PM
Thread by Thread: Edward Buchanan on Crafting a Fashion Future
3:15 PM
Interview
As Fashion Director Milano at The Perfect Magazine, founder of Sansovino6, and cofounder of We Are Made in Italy, Edward Buchanan brings a powerful blend of creative vision, activism, and technical mastery. In this intimate talk, the former Bottega Veneta creative director shares personal insights and lessons from his journey — touching on circularity, creativity and the role of innovation in shaping a more meaningful future for fashion.
Edward Buchanan | Creative Director | KSAT
Rabea Schif | TV Host & Philanthropist
Strategic Leadership in Fashion Innovation
3:35 PM
Keynote
Innovation requires more than vision—it demands leaders who drive execution with purpose. Drawing on her experiences at Pangaia and Christian Louboutin, Maria’s keynote reveals how today’s fashion leaders cultivate strategic thinking, agile mindsets, and resilience to navigate change and spearhead meaningful transformation.
Maria Sbiti | Sustainability and Innovation Director
The Power of Communication: Building Brands that Matter
3:50 PM
Panel
Words shape worlds. This panel explores how strategic storytelling, authentic messaging, and clear values are helping brands cut through the noise and build deep, lasting connections with conscious consumers.
Christian Bracht | CEO, Publisher & Editor-in-Chief | H&B Publishing
Fabian Arnold | CEO | Hypeneedz
Sera Akyazici | Founder | TOURIST
Julien Rosilio | Founder & CEO | Oriane
Hikmet Sugoer | Founder | SONRA
Networking Break
Let Clothes Do Good – In Conversation with Toni Garrn
4:55 PM
Interview
Supermodel and activist Toni Garrn and Christiane Arp, chairwoman of Fashion Council Germany, discuss fashion as a force for good. From conscious collections to empowering initiatives, hear how style and social impact can walk hand in hand.
Toni Garrn | Model & Founder | Super Flea Market
Christiane Arp | Chairwoman | Fashion Council Germany
From Vision to Venture: Building a Creative Fashion Startup
5:15 PM
Interview
Turning creativity into a successful fashion business is one of the toughest challenges for any entrepreneur. In this interview, Serge Carreira - Director of Emerging Brands Initiative at the Fédération de la Haute Couture et de la Mode and Sara Maino, Creative Director at Fondazione Sozzani - shares insights from discovering young talents to helping them build brands from the ground up. Explore how the right ecosystem can support your journey, the essential steps to take, and pitfalls to avoid—offering practical advice on how the system can work for you.
Ann Claes | Co-Founder & Techno-optimist | Masjien
Serge Carreira | Director Emerging Brands Initiative | Fédération de la Haute Couture et de la Mode
Sara Sozzani Maino | Creative Director | Fondazione Sozzani
The New Wardrobe: Transforming Fashion Ownership in the Digital Age
5:35 PM
Keynote
Karinna Grant explores the shift from owning fashion physically to shared, fractional, and digital models. Facing overproduction and environmental challenges, the industry is embracing sustainability, access, and cultural value. We’ll examine how blockchain product passports, immersive experiences, and co-ownership platforms are reshaping fashion—allowing items to be shared, experienced virtually, and traded like art. A forward look at how next-gen consumers prioritize meaning and heritage over materialism, redefining the future wardrobe
Karinna Grant | Founder and CEO | Keeper
Meet the Speakers
Creativity as Currency: Designing for Meaning & Relevance
3:00 PM
03.07.2025, 03:00 PM - 06:00 PM
Decoded: How Gen Z is Rewriting Fashion’s Future
3:30 PM
Keynote
Alizée Verstraeten from Whats Trending Tomorrow (WTT) explores how Gen Z, soon to be the largest generation and a powerful consumer force, is reshaping fashion. This keynote reveals how their attitudes, aesthetics, and digital fluency are driving a shift toward authenticity, sustainability, and a fresh kind of cool that’s transforming the industry.
Alizée Verstraeten | Creative Strategist | Whats Trending Tomorrow
Inside PUMA: Shaping Culture Through Story
3:45 PM
Interview
A brand’s soul goes beyond style—it’s shaped by purpose, culture, and the pulse of its audience. In this conversation, Heiko Desens, VP Creative Direction & Innovation at PUMA, unpacks how shifting market dynamics, Gen Z values, and the evolving meaning of cultural relevance are reshaping brand identity. From storytelling to strategy, discover how PUMA stays connected to the “why,” stays ahead of trends, and builds a brand that resonates—now and next.
Heiko Desens | VP Creative Direction & Innovation | PUMA
Alizée Verstraeten | Creative Strategist | Whats Trending Tomorrow
Voices of Now: Inclusion, Identity & Influence in Fashion
4:05 PM
Panel
Fashion’s future is inclusive—and driven by a new kind of audience. As society becomes more diverse, so do the expectations placed on brands and creators. This panel explores how fashion is evolving to reflect a broader spectrum of identities, values, and lived experiences. We’ll discuss how designing for an inclusive world inspires innovation, builds stronger cultural relevance, and reshapes the way fashion connects with people everywhere.
Sam Rogers | Editorial Director | Hypebae
Lotfi Aoulad | Founder | Das Relais
Jordy Arthur Vaesen | Fashion Designer & Content Creator | House of J.A. / Jordy Arthur
Declan Chan | Stylist & Content Creator
Buki Akomolafe | Founder, Owner & Designer | BUKI AKOMOLAFE
Networking Break: Meet the Speakers
Consumers x Creativity: Understanding mindsets to shape a more creative future
4:55 PM
Keynote
Ashley Krupnik from trend forecasting agency WGSN, will shed light on the value of creativity in the age of imagination. Through a short analysis of societal trends, she will outline shifts impacting the future of creativity and consumer connections.
Ashley Krupnik | WGSN | Senior Consulting Director
Culture Shapers: Fashion’s Role in Society
5:10 PM
Panel
Fashion both reflects and shapes the world we live in. Join these leading voices from fashion, arts, and culture as they explore how style intersects with society, identity, and global culture—and why the industry’s influence has never been more important.
Maliha Shoaib | Reporter | Vogue Business
Carlo Bellmann | Strategic Partnership Lead DE Fashion | eBay Germany
Kristian Schuller | Photographer | Studio Kristian Schuller
Sonika Phakey | Social Media Expert
Stavros Karelis | Creative & Buying Director | Machine A
Final Reflections: Looking Ahead Together
5:45 PM
Closing Note
Scott Lipinski, Managing Director at FCG, and Mandy Kruger, Head of Fashion at eBay Deutschland, reflect on the powerful dialogues of change sparked throughout the event. They look back on how creativity and circularity are shaping new possibilities and share their vision for driving sustainable innovation together into the future
Scott Lipinski | CEO | Fashion Council Germany
Mandy Kruger | Head of Fashion | eBay Deutschland
Meet the Speakers
Coming soon!